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Talent Insights Blog

The latest SwoopTalent and talent data industry news.

 

What IS "Data as a Service" (DaaS)?

I'm taking the lazy way out here, and using Wikipedia's definition of DaaS:

In computing, data as a service (or DaaS) is a cousin of software as a service (SaaS). Like all members of the "as a service" (aaS) family, DaaS builds on the concept that the product (data in this case) can be provided on demand to the user regardless of geographic or organizational separation of provider and consumer.

Data on demand - in the cloud, not on premise. But why? Well, as you can read at Wikipedia and in a lot of other places, it's for three main reasons:

  1. Agility. With DaaS, your data can be accessed anywhere and changes are easy to implement.
  2. Data Quality. There is a single source of data for updates, and the DaaS vendor specializes in data management. This gives you higher quality data
  3. Cost Effectiveness. It's cheaper to have a specialist manage your data

You will also break down data silos, manipulate data more easily, and a host of other business benefits. That's all well and good, but why do this for talent? How does it work with talent data?

DaaS for Talent Data

Talent data is EVERYWHERE. It's spread across the enterprise and beyond in all kinds of locations, formats and structures. It's not always easy to access, but it's always valuable. And most companies aren't harnessing it. That's where DaaS comes in.

In a Talent DaaS setting, you connect every bit of talent data you have into your DaaS solution. There are "live" data connections, regularly pulling and updating data from the systems you actively use. Think your ATS, CRM and HRMS, but there will be more. Every day, a DaaS solution is pulling new and updated records from any systems you choose to include.

Then there are "dead" datasets. These might be resumes, spreadsheets, backups of old systems you don't use any more, lists you've bought and so on. Dead is not a great word, but these data are frozen in time, a snapshot that's not changing or updating. They go in, too.

All these records are connected for you by algorithms, not consultants. You don't need a unique identifier, and the records don't need to be in the same structure or format. Think about that. Disparate records, even unstructured content like resume text, all get matched and connected automatically. That gives you a single record with the ENTIRE history of your interactions with someone from every system you have ever had. And there's a record like that for every candidate, employee, contractor or you've known. And it's in the cloud so you can call on it from any of your systems, including your browser. Nice, huh?

It gets better.

The DaaS ALSO gathers data from the internet. All publicly available professional data from everywhere - thousands of sources of data. DaaS also matches your data to THAT. So the data on the people you already know is richer, fresher and more diverse. And there's also data on millions and millions of people you DON'T know.

If you've got even a pinch of data nerd in you, that should set you all a-tingle. That's a huge database on talent that is constantly updating and refreshing. And it is personalized to your company with your data, and completely secure. Imagine the possibilities?

Using and Accessing Talent DaaS

Your huge talent dataset is available to you anywhere, any time. You can query it, download and analyze it, or pull it via API for any use you can think of. Some of the things our customers are doing include:

Use Cases

There are many, many use cases for DaaS, depending on your priorities and your data.

Speaking of your data, handling your data is another feature of Talent DaaS. No matter what data you have, the DaaS adjusts itself to suit - and adjusts the data available in your API to suit your data, too. There's no such thing as "customer fields" or limitations on the number or content of fields you can have. DaaS grows and adapts with you. When you need to connect a new system, you just do so. Changed CRM vendors? No problem, just point your DaaS to the new one. Found a spreadsheet on a hard drive? Pop it in! If it's a whole new type of data, the DaaS will create a new field for you. Received a great resume by email? Push that across, too! The sky is the limit.

DaaS will become a vital part of your talent infrastructure, opening up all kinds of ways you can do better with data.

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